The three sources of work
Platforms. Casting sites post jobs that you audition for. They suit beginners because jobs are many, and each job draws many voices, so a clear demo matters.
Agents. An agent puts you forward for work, usually larger jobs. Agents look for a strong demo, a clear niche and a professional setup.
Direct clients. Producers, agencies, studios and companies who find you through your site, a recommendation or a referral. These take longer to build and often lead to repeat work.
Match the work to your voice
Radio, television, commercials, narration, audiobooks, animation, games, e-learning, telephony and corporate video are different markets with different buyers. Choose the ones that suit you and build reels for them. The guide to your demo reel shows how.
Look ready for every source
All three look at the same things: a demo that sounds right, a quiet recording, a clear description of what you voice and how you work, and a fast reply. Make these things easy to find in one place.
A page that does the explaining
A site with your reels on the first screen, your studio specs, credits you can show and a way to book you means an agent, a platform or a client can all check you out in the same minute. See the website guide.
Audition well
Most of the work starts with an audition. Read the brief closely, send the length asked, name the file clearly and reply fast. The guide to auditions goes through the details.
Keep a record
Write down where each job came from, how long it took and what you would change. After a few months you will see which sources give you the work you want.